User-Centered Tech for Future Health
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Drone view of a crowded city
User-Centered Tech for Future Health
Empowering Health & Life Science leaders & ventures to launch compliant, user-centric digital products - from strategic vision to sustainable scale.
Moving forward in health
2M+
users actively use our solutions
#1
CX ranking at Gartner
15+
years of innovation in digital health
Our Expertise in Digital Health
Fusing strategic innovation, regulatory certainty and user-centered design to help Life Science, Pharma and MedTech teams build intuitive digital ecosystems and simplify care.
Patient-Centricity
Accessible journeys and trust-building UX for digital therapeutics (DiGA/DiPA) that engage patients and drive adherence.
Lab Commerce
B2B platforms, configurators and modular design systems that turn diagnostic portfolios into high-performing digital growth engines.
Interfaces
Seamless services bridging cloud, AI and Electronic Health Records for insurers, clinicians and pharmacies.
Market Access
From concept to launch: Accelerating User Experience for software solutions (DiGA, MDR) backed by deep industry experience.
Incubation
Pioneering emerging tech like AIoT and Generative AI through rapid, real-world prototyping across diverse healthcare sectors.
CX Enablement
Empowering internal teams through hands-on coaching, frameworks and strategy workshops to build a lasting innovation culture.
Recent achievements:
CX Transformation in Diagnostics: Scaling from Germany to Global Leadership
Through a longterm strategic partnership, we embedded customer centricity into the core of a global diagnostics leader. From deep user research in Germany to international alignment, we established high-velocity feedback loops and permanent CX structures:
• #1 Rank in Gartner Customer Effort Score
• 3+ years of strategic advisory (national & global)
• Established internal CX teams
• Drastically accelerated time-to-insight loops
Turning Digital Labs into a Self-Service Growth Engine
We transformed QIAGEN's global digital lab portfolio into a unified digital ecosystem. Unifying B2B e-commerce, a centralized Knowledge Hub, and an interactive workflow configurator turned the platform into a revenue-driving pillar:
• Proven surge in e-commerce conversion
• Measurable shift toward self-service adoption
• Brand-wide rollout of the Design System
• UX metrics for continuous optimization
Venture Enablement & Digital Positioning for RoX Health
Partnering with Roche’s company builder, we operated on two fronts: guiding portfolio ventures through market evaluation with custom workshop frameworks nad facilitation while refining RoX Health’s own vision, service portfolio and digital ecosystem:
• Facilitation & sprints for portfolio teams
• Structured frameworks for market validation
• Strategic refinement of brand vision
• Concept & UX design for digital touch points
Pioneering Business and Product for Next-Gen Health Insurtech
As a strategic pioneering project, we designed forward-looking end-to-end processes for electronic health record (ePA). Using the IBM Open Health Platform and watsonx AI, we reimagined complex ecosystems to radically accelerate the digital transformation of private health insurance (PKV) and test new business models:
• 30+ nationwide ePA usage studies
• Validation of new product ideas and revenue models
• Prototyping of watsonx AI use cases
• Scalable processes for millions of insured individuals
"True user-centered design transforms complex regulations into tangible added value for healthcare professionals and patients."
Maik Fahldieck
CEO Taikonauten
Video Transcript
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